Legal

Terms of Service

Last updated: June 17, 2026

Please read these Terms of Service carefully before using HookMachineAI. By creating an account or using our service, you agree to be bound by these terms. If you do not agree, do not use HookMachineAI.

1. Acceptance of Terms

By accessing or using HookMachineAI (the “Service”), you confirm that you have read, understood, and agree to be bound by these Terms of Service and our Privacy Policy. These terms constitute a binding legal agreement between you and HookMachineAI.

2. What HookMachineAI Is

HookMachineAI is an AI-powered tool that helps content creators, marketers, and social media professionals generate viral hook text for short-form video content. The Service allows you to:

  • Generate hook text using 31 different creative perspectives (roles)
  • Upload video or image files for AI-powered hook context
  • Create video previews with hook text overlays
  • Share content directly to connected social media platforms (TikTok, Instagram, YouTube, Facebook)
  • Save and manage your favorite hooks

3. Eligibility

You must be at least 13 years old (or 16 in the EU/UK) to use HookMachineAI. By using the Service, you represent that you meet this age requirement. If you are under 18, you represent that you have your parent or guardian's permission to use the Service.

4. Accounts & Subscriptions

Account Responsibility

You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. Notify us immediately at support@hookmachineai.com if you suspect unauthorized access.

Subscription Plans

HookMachineAI offers paid subscription plans (Basic at $9.99/month and Pro at $16.99/month) with different monthly upload limits. Subscriptions renew automatically until cancelled. You can cancel at any time through your account settings.

Billing

All payments are processed by Stripe. Prices are in USD and subject to change with 30 days' notice. We do not offer refunds for partial months, but we will not charge you after cancellation.

Upload Limits

Your plan includes a monthly upload limit. Basic plan includes 250 uploads/month. Pro plan includes 500 uploads/month.

5. Acceptable Use

You agree to use HookMachineAI only for lawful purposes and in accordance with these Terms. You are responsible for all content you create, upload, or share through our Service.

Acceptable uses include:

  • Creating marketing hooks for your own legitimate business or brand
  • Generating social media content for platforms where you have the right to post
  • Experimenting with different creative angles for your content
  • Sharing hook-enhanced videos to your own connected social accounts

6. Prohibited Content & Conduct

You may not use HookMachineAI to:

Illegal content

Generate or distribute content that violates any applicable law or regulation

Copyright infringement

Upload videos or content you do not own or have rights to use

Harassment

Create content targeting, threatening, or harassing any individual or group

Hate speech

Generate content promoting discrimination based on race, gender, religion, nationality, disability, or sexual orientation

Misinformation

Create intentionally false or misleading content designed to deceive viewers

Spam

Generate bulk content for spam campaigns or artificial engagement inflation

Malware / phishing

Use the Service to distribute malicious code or conduct phishing attacks

Platform manipulation

Violate the terms of service of any social media platform you share content to

Impersonation

Impersonate other people, brands, or organizations without authorization

Adult content involving minors

Generate any sexualized or exploitative content involving minors

Violations of this section may result in immediate account termination. We may also report illegal activity to law enforcement.

7. Intellectual Property

Your Content

You retain full ownership of the hooks you generate and any videos or images you upload. By using the Service, you grant HookMachineAI a limited, non-exclusive license to process your content solely to provide the Service to you (e.g., generating previews, uploading to social platforms on your behalf). We will never use your content for training AI models or for any purpose other than delivering the Service.

Our Platform

HookMachineAI, including its software, design, branding, and underlying technology, is owned by HookMachineAI and protected by intellectual property laws. You may not copy, modify, distribute, or reverse-engineer any part of our platform without our written permission.

AI-Generated Content

Hook text generated by our AI is provided to you for your use. The AI may occasionally generate similar hooks for different users. We make no warranty that AI-generated hooks are unique or eligible for copyright protection in your jurisdiction.

8. Third-Party Social Platforms

When you connect your social media accounts, you are subject to the terms of service of those platforms in addition to these Terms. HookMachineAI is not responsible for:

  • Changes to social platform APIs that may affect upload functionality
  • Content moderation decisions made by TikTok, Instagram, YouTube, or Facebook
  • Account suspensions or bans imposed by third-party platforms
  • Changes to platform policies that affect how content is distributed

You are responsible for ensuring your content complies with each platform's community guidelines before sharing.

9. Disclaimers

No Guarantee of Virality: HookMachineAI generates hook suggestions based on AI. We do not guarantee that any generated hook will go viral, increase views, or achieve any particular marketing result.

“As Is” Service: The Service is provided “as is” and “as available” without warranties of any kind, express or implied, including but not limited to merchantability, fitness for a particular purpose, or non-infringement.

Uptime: We aim for high availability but do not guarantee uninterrupted access. Scheduled maintenance, API outages, or infrastructure issues may cause temporary downtime.

AI Accuracy: AI-generated content may occasionally be inaccurate, inappropriate, or off-target. You are responsible for reviewing all hooks before using them.

10. Limitation of Liability

To the fullest extent permitted by law, HookMachineAI and its owners, employees, and affiliates shall not be liable for:

  • Indirect, incidental, special, consequential, or punitive damages
  • Loss of profits, revenue, data, or business opportunities
  • Damages resulting from your use of or inability to use the Service
  • Damages resulting from unauthorized access to your account
  • Damages resulting from content you post to third-party platforms

Our total liability to you for any claims arising under these Terms shall not exceed the amount you paid us in the 3 months preceding the claim.

11. Indemnification

You agree to indemnify and hold harmless HookMachineAI and its officers, employees, and affiliates from any claims, damages, losses, or expenses (including legal fees) arising from your use of the Service, your violation of these Terms, or your violation of any third party's rights.

12. Termination

Termination by You

You may close your account at any time by contacting us at support@hookmachineai.com. Upon closure, your data will be deleted in accordance with our Privacy Policy.

Termination by Us

We reserve the right to suspend or terminate your account immediately, without notice, if we determine (in our sole discretion) that you have violated these Terms, engaged in prohibited conduct, or if your use creates legal liability for us. We may also terminate accounts for non-payment.

Effect of Termination

Upon termination, your right to access the Service ceases immediately. Provisions of these Terms that by their nature should survive termination (including intellectual property, disclaimers, and limitation of liability) will continue to apply.

13. Changes to Terms

We may modify these Terms at any time. We will provide at least 14 days' notice of material changes via email or in-app notification. If you continue using HookMachineAI after the effective date of the updated Terms, you agree to the changes. If you do not agree, you must stop using the Service before the effective date.

14. Governing Law

These Terms are governed by and construed in accordance with applicable law. Any disputes arising under these Terms shall be resolved through good-faith negotiation first, and if unresolved, through binding arbitration or the courts of competent jurisdiction. Nothing in these Terms limits your rights as a consumer under applicable law.

15. Contact Us

If you have questions about these Terms or want to report a violation, please contact us: